A framework, not a feed
#F6F1E8), Fraunces serif variable type. NYT Magazine meets Offscreen. Legible, literate, confident.One April night in 2021, Jada Sullivan stood in front of his high school football team and talked about something deeper than X's and O's. He spoke about focus. He spoke about fighting through the adversity that shows up mid-afternoon, when no one is watching, when the work is not fun. He spoke about finishing what you start. And then he asked the room, loud and proud: If you're ready to get better today, let me get a F3.
The team yelled back: F3. A framework had become a rallying cry. Five years later, it is an app, a Watch face, and a signed contract between two people who refuse to be yesterday's version of themselves.
Three non-negotiables, logged before 9am. No feeds until the list is closed. The first hour is the tenor of the day — get it right and the rest is gravity.
The app locks your phone into a Focus mode for 60 minutes if you ask it to. It does not pretend to be polite. It is the coach in your pocket.
Every fade has a fingerprint. Yours is probably between 12:30 and 2:30. The app learns it, then pings you inside that window with a question: what are you going to do right now?
The voice journal captures the minute you almost quit. Not a long entry. Thirty seconds. It is the difference between a streak alive and a streak dead.
The day gets a number. Zero to one hundred. You cannot half-finish it and call it a win. The app will not let you. Your partner will not let you. And after ninety days, neither will you.
That is the whole app. Three decisions. One score. One partner. One contract. The rest is discipline.
Log three non-negotiables before 9am. The phone parks itself for your deep work block. If you skip a non-negotiable, the score tells on you immediately.
The pattern model predicts your fade window to within fifteen minutes. The app pings inside it. The voice journal takes thirty seconds. The streak is saved or lost in that window.
Close the day. The app computes Focus + Fight + Finish into a number. Resilience score updates on a rolling 7 / 30 / 90. Your identity tier moves a fraction of a percent.
"I stopped moving goalposts the day my partner could see my score. That was day one."
"The fade hits me at 1:47. Every time. The ping comes at 1:45. It is a little scary how well it knows me."
"I have used every habit app. None of them asked me to put my word in front of someone else. That is the difference."
iOS and Apple Watch are shipping. Android is in closed beta. macOS and iPad ride along. No ads. No upsell. One partner, one score, one contract.